Author:
Blendi Muriqi
You know that sinking feeling when you check your Airbnb calendar and… crickets.
No weekend bookings. No mid-week stays. Just open space staring back at you.
It’s not always about bad luck or “slow season.” In most cases, there are three big reasons STRs struggle to stay booked, and the good news? They’re all fixable in 90 days or less.
When guests are scrolling through Airbnb or Vrbo, you have a fraction of a second to catch their attention.
If your photos are dark, your title is generic (“Cozy Apartment in City”), or your description is bland, you’re losing them before they even click.
Quick fix: Upgrade your photos, rewrite your title to highlight your biggest selling point, and make your first sentence in the description irresistible.
If you set a flat nightly rate all year round, you’re either too expensive in slow months or too cheap in peak season.
This one change alone — switching to dynamic pricing — can boost bookings and revenue without lowering your base rates.
Quick fix: Use tools like PriceLabs or Beyond to adjust your rates based on demand, events, and seasonality.
If someone stayed once and loved it, why not invite them back? Most hosts never follow up, which means they’re constantly chasing brand-new guests instead of building loyalty.
Quick fix: Collect guest emails (legally) and send occasional offers, updates, or seasonal reminders.
You can turn this around in 90 days
Empty calendars are stressful, but they don’t have to be permanent. I’ve mapped out a simple 12-week plan to fix your listing, dial in your pricing, and build a steady stream of bookings.
Download The 90-Day Booking Blueprint here and get step-by-step weekly actions to go from crickets to consistently booked, without slashing your rates.
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